Using Rich Context Mapping to Decode the Silicon Savannah by Making Healthcare Investments Equitable, Impactful and Accessible Across the Continent

The funding gap for healthcare startups in Africa arises from misalignments in the entrepreneur and innovation lifecycle. In this session we will demonstrate how using a systems thinking tool, rich context mapping, can help uncover the underlying factors of what is driving these funding trends, as well as identify innovations that are addressing the issue. Attendees will engage in hands-on activities to learn how to construct rich context maps by incorporating perspectives from diverse stakeholders as well as how to leverage the insights to inform design and decision-making processes. Whether you are working in design, innovation, or research, this session will equip you with valuable techniques for mapping the rich contexts that impact user engagement and experience.
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